After 20 years of auto repair, I finally joined Baiyuan Jingyang. The growth and persistence of an industry veteran!

Ji Caijun, born in 1981, is a native of Jiexiu, Shanxi.

When he was a teenager, his father opened a local auto repair shop. After more than 20 years of development, it has grown into a comprehensive auto service organization covering multiple businesses such as auto sales, auto maintenance, and comprehensive repairs.

So what made him join Baiyuan? Let’s find out.

Baiyuan Jingyang Longyun Automobile Ji Caijun

Trapped in a dilemma, with serious customer loss, proactively seeking change

After graduating from school in 2004, Ji Caijun opened an auto repair shop under the influence of his father. He used his unique business thinking to lead the store to grow and develop step by step. When business was at its best, he opened several branches.

In 2020, under the impact of the epidemic, the auto repair industry began to decline, and the number of store entries went from bad to worse. Several branches of Ji Caijun eventually had to merge into one.

Until the beginning of this year, he felt that he could no longer go on like this. "At that time, the whole team was very decadent and in a state of disintegration," so he began to embark on the road to change.

To create and protect, join Baiyuan to empower and increase efficiency of stores

"After experiencing that trough period, I also adjusted my thinking. I wanted to make changes earlier and build a regional chain of auto repair shops to keep up with the development of the entire industry."

Ji Caijun is a person who does what he says. After changing his decision, he began to turn his attention externally, looking for possible cooperation opportunities, and successively joined two well-known automotive aftermarket chain brands.

In the end, after comparison and selection, I chose Baiyuan Jingyu.

"After trying it all, Baiyuan Jingyang has the strongest comprehensive empowerment strength. It is not just a certain product or service, but the overall improvement of the entire store's capabilities. This is why I finally chose Baiyuan."

When it comes to the empowerment of Baiyuan, Ji Caijun believes that one is to attract traffic, and the other is to optimize the internal mechanism. By using the Baishaoxia store management system, refined customer management is carried out, and return visit specialists are assigned to achieve store cost reduction, efficiency increase, quality improvement, and revenue increase.

Since joining Baiyuan Jingyang in January, up to now, the store's comprehensive output value has reached more than 2.3 million. In October, the highest monthly output value, it reached 280,000, an overall increase of 500,000 compared with last year.

Store construction photos

Meet the trend, deploy Douyin and Meituan, and achieve digital transformation

In Ji Caijun’s view, since he has chosen to believe in Baiyuan Jingyang, he must keep up with the headquarters’ strategic pace. As Baiyuan Jingyang reached in-depth cooperation with Meituan and Douyin, in March and April this year, he focused on digital transformation and established a Douyin specialist in accordance with the plan proposed by Baiyuan headquarters.

"In the new media era, we have put Douyin in a strategic development priority position. Baiyuan's service system is amazing!" Thanks to the digital technical support provided by Baiyuan Jingyang, Ji Caijun can operate with ease. Basically half of the output value comes from Douyin every month.

Talking about his experience in team management, Ji Caijun believes that we must first find everyone’s shortcomings, and then improve and solve them in a targeted manner. For example, he will conduct sales drills every morning and hold a business analysis meeting every month. Through these measures, problems can be discovered and optimized.

Secondly, we should set an example and let employees see how much they value something, and they will follow suit.

Regarding the next step, he also has a clear plan: to increase the monthly output value of a single store to about 600,000 yuan; to continue to open 3-4 Baiyuan stores in the local area; to reform the partnership system, that is, all core employees will hold shares.

"It won't be more difficult than before, and the automotive aftermarket will definitely become easier and easier to do," Ji Caijun said.